Internet Marketing Systems
Internet Marketing Systems/Squeeze Pages – Online Lead Capture
The truth is the Internet has revolutionized our world. Its unlimited knowledge is making printed newspapers obsolete. Its popularity has practically eliminated the need for once “indispensable” resources including printed telephone directories, visiting your local AAA for travel directions and so much more.
You see it’s not enough to simply mail postcards, place an ad or make cold calls. After all, these options only work as long as you’re driving the machine and making them happen. When you leave town, when you go to bed, when you take a day off work, these lead generating tactics stop working…to the detriment of your business. Your squeeze page is one solution to managing your marketing 24 hours a day, seven days a week.
When properly constructed each squeeze page provides simple benefits to the user. It will not only advertise your products and services but it will pre-qualify your leads so you know the follow-ups you perform are much more apt to lead to success.
This type of product requires no maintenance on your part so it runs worry free in the background while you focus on the things you need to do. The squeeze page allows you to communicate an important message that facilitates the sale, with your specific compelling reasons for viewers to choose your product or service. You demonstrate the benefits the user will derive, you can tell a complete story about your product or service, back it up with testimonials and you can insert a number of “calls to action”. The use of video or audio on a squeeze page or landing page is often used and very effective in communicating your message.
All of this helps qualify your customer, collects their user information and allows your business to run 24 x 7. And don’t forget that this is Direct Response Marketing. Direct Response Marketing techniques have been successfully used for more than 100 years to sell everything from hearing aids to lawn care. So you can’t afford not to incorporate this solution into your overall marketing strategy.
Following an initial 23 point website analysis, AMS can work to create and maintain all of the elements associated with Search Engine Optimization including: Article Marketing, Blog Marketing, Video Marketing, Link Building and Monthly Reporting.
AMS works to provide new traffic based upon high rankings in Natural Search Results and on-going monthly continuous link building. We will also make recommendations to capture visitor contact information and increase leads generated by your website.
Social Media Optimization Services
Many ask if social media is necessary in business and how effective is it? Here are some things to think about. The top four social media methods are Google Plus, LinkedIn, Twitter and Facebook. Why is it important to be using social media in your business? Client retention and networking (referrals) are two of the biggest reasons. It helps rank, in organic ranking of your website. People don’t like to read emails anymore unless it is information they are specifically waiting for. For example, if you send out a newsletter it may not get opened or there is always the “opt out” option on the bottom. Sending a newsletter through the social media equivalent, you know it will get there and it will go out to the user’s whole social network. There is a dashboard to track social media leads so can track your social media marketing.
Social Media is another marketing medium to get your message out, strengthen your existing customer relationships and get more referrals.
Mobile Marketing Solutions
Now more than ever consumers regularly use their mobile phones to seek out information. Here are some important points to consider: 95% of smart phone users have looked for local information and mobile has 10 times the redemption rate than printed coupons. An estimated 93% of smartphone owners use their devices while at home and an average of 82% of local business websites are not optimized for mobile phones. By 2013 it is predicted that more smart phones will connect to the internet than computers. That is why it is imperative to get your website “mobile ready” and make Mobile Marketing part of your everyday marketing program.
AMS can convert your existing website into one made specifically for all types of smartphones, enabling customers to better interact with your business on-the-go. Automated Marketing Solutions delivers cost-effective, attractive mobile website strategies that help your business connect with millions of mobile users nationwide. Our proven mobile websites and apps help you stand out from the crowd and drive mobile in real-time.
One on one coaching/consulting will help you and your marketing staff to strategically plan out your sales and marketing goals and create a plan for success. We provide full training on all of our tools. We can consult with you on a regular basis to recommend to you best ways to use our automation tools to capture and convert more leads, grow sales and save time. We can assist you and your company on methods to measure your marketing success, discuss areas for improvement and introduce new methodologies.