Welcome to this week’s marketing minute tip.
Ever wondered how the top performers in your field manage to work so little and earn so much? They do this by keeping the lid on a secret they hope you never discover.
Toll Free Recorded Messages
You’ve heard me talk about them before, these short, professional recordings prospects can call into day or night to request your Special Report or white paper and be automatically added to your mailing list. But do you know WHY they work so well?
1. Because a toll free number that has the recorded messages is less threatening and free. Even if you use a local area code, statistics show people are still more likely to call a toll free number. We don’t know why. We just know that’s what the tests confirm every time and, we’ve seen hundreds of them.
2. Your recorded message is providing a consistent message every time. No chance that a new or untrained employee can deliver a message that is not consistent with what you want to convey.
3. You can be notified via text message or e-mail every time someone listens to one of your recorded scripts or when you have new messages.
4. You can view caller activity online and even see:
-> a. How long callers listened to your message before hanging up (so you’ll know what section of your message/script might need tweaking),
-> b. What area codes the majority of your calls are coming from (so you’ll know what area your advertising is having the biggest impact),
-> c. Determine which ads are prompting prospects to call you and which aren’t (so you can quit wasting money on advertising that isn’t working).
…and so much more!
Kind of makes you wonder why you haven’t been using this lead capture tool doesn’t it?
P.S – To Learn More Click Here to book a no-obligation consultation call with us NOW!